A Guide to Strategy in Marketing and How It Can Help You Achieve Your Goals
What is a Strategy and Why Should Marketing & Businesses Use It? A marketing strategy is a set of marketing tactics that when implemented, align with the business goals. A marketing strategy can be used in different ways. It can be used for different types of marketing tasks such as: generating leads, increasing customer loyalty, […]
Marketing Strategy: How to Keep in Tune with Changing Times
Understanding the Strategic Challenge of Marketing Today Marketing is a strategic challenge due to the rapid changes in consumer preferences and the rise of digital marketing. As the world becomes more globalized, marketing strategies need to be able to adapt. Digital marketing has also changed how consumers interact with brands. Marketing today needs to be […]