International Business

Discussing Leadership Issues …

An analysis of the role of leadership and its participation as a factor in the business outcome could not be absent from the research environment of the general reflection that develops here regarding the operation of companies. It is a fact of course that for many leadership is confused with management. Before attempting to approach […]

When management is an art and the manager… a creator!

Although I do not like the typical rhetorical opening questions that are often asked in the article, it is certain that – with or without them – the question must be determined from the beginning for reasons of research consistency and clarity. Definitions and answers for management have been given many times and from different […]

Discussing Leadership Issues …

An analysis of the role of leadership and its participation as a factor in the business outcome could not be absent from the research environment of the general reflection that develops here regarding the operation of companies. It is a fact of course that for many leadership is confused with management. Before attempting to approach […]

When management is an art and the manager… a creator!

Although I do not like the typical rhetorical opening questions that are often asked in the article, it is certain that – with or without them – the question must be determined from the beginning for reasons of research consistency and clarity. Definitions and answers for management have been given many times and from different […]

Marketing Strategy: How to Keep in Tune with Changing Times

Understanding the Strategic Challenge of Marketing Today Marketing is a strategic challenge due to the rapid changes in consumer preferences and the rise of digital marketing. As the world becomes more globalized, marketing strategies need to be able to adapt. Digital marketing has also changed how consumers interact with brands. Marketing today needs to be […]

The project “My name is Teacher” and “Innovatebiz” collaborate with the “FlexClip” platform

The project “My name is Teacher” (which since January 2020 is under the auspices of Innovatebiz) has been in the field of education since 2012, providing services for students, teachers and business executives. One of the main goals of this project is also the promotion of entrepreneurship. In order to serve this objective “My name […]

“My name is Teacher” and “Innovatebiz” choose Kapwing for their educational work!

The period of the pandemic hindered the educational process significantly, but -as everyone admits- familiarized even skeptics with the idea and the reality of distance education. The project “My name is Teacher” has been developing since 2012 an important action in the field of distance education for students, teachers and business executives and today is […]

Work fluidity in the 21st century

During the past decades, the needs of the labor market, as well as the work trends were implying a simple career path: one’s profession was entirely determined by their field of studies. The job market seemed accessible enough, and the career opportunities were specific. Accountants, salespeople, lawyers, and teachers were some typical professions. Of course, […]

The psychology of people during lockdown

When the Covid-19 pandemic started last year, little was known about the impact that lockdowns could have on the population on such a large scale. The constant confinement and restriction of movement has caused discomfort, anxiety, and fear to thousands of people. Some people experience depression, while others look for a way out by using […]

The world of e-commerce

At this time and age there is no case for you not to have heard of e-commerce. Let’s begin with a short and understandable definition of e-commerce. This form of commerce contains the use of the internet, the World Wide Web and browsing applications and programs of mobile and fixed devices for commercial transactions. More […]

China’s upcoming global domination

As Covid-19 vaccines are gradually delivered and received by people all around the world, we gradually move towards the end of the pandemic and the expected return to normalcy. The moment when no more lockdowns, social distancing or other Covid-19 restrictions are needed is getting closer by the day. But once the dust settles down, […]

Monopolies: an erosion of free market economy

In the modern world, the economic system that has totally prevailed is free market capitalism. Over the last centuries, no other system has been proven to be more efficient, free and just. Based on the premise of free choice and free exchange of goods and services under capitalism, the output has been maximized, unprecedented wealth […]