Craft Connections: Business Lessons from Artisans Going Global
While technology transforms most industries, heritage crafts survive through communities cultivating meaningful interpersonal exchanges. By uplifting marginalized artisans globally, enterprises strengthen international relationships authentically. Direct trade networks proportionally distribute value through commission structures respecting originators’ livelihoods. Storytelling imbues functional goods with cultural significance enticing thoughtful consumers. Sustainably sourced raw materials like botanicals exhibit custodians’ devoted […]