generation Z

Luxury in Times of Covid-19: How Should Brands React to Global Pandemic?

Every year brings a long list of challenges and new trends in the business world, forcing companies to adapt quickly to new situations. However this year, perhaps more than any other year before,  people and businesses are staring at the future, hoping to gain insights into what would be the the “new normal”. The Covid-19 […]

The Covid-19 effect on E-commerce and Online Trends

What’s the impact of Covid-19 on E-commerce and online trends? Definitely, Covid-19 global pandemic will be one of the defining events of 2020 and its implications will last well into the decade. Many governments enforced stay at home measures and social distancing, leading consumers towards online shopping, expanding e-commerce sales and differentiating online consumer trends. […]